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    Buffer

    Buffer (Social media scheduling tool for posting and analytics)

    Buffer (Social media scheduling tool for posting and analytics)

    Overview

    Buffer simplifies social posting across platforms with queues and analytics. Free for 3 channels, essentials at $6/channel/month.

    Features

    Features:

    Post scheduling and queuing

    Content calendar

    Analytics and insights

    Link shortening

    Team roles and approvals

    Integrations with Canva

    Browser extension

    Mobile publishing

    Plans & Pricing

    Free: 3 channels

    Essentials: $6/channel/month (annual)

    Team: $12/channel/month (annual)

    Agency: $120/month (annual)

    Pros & Cons

    Pros:

    Simple and clean interface.

    Affordable for solopreneurs.

    Good basic analytics.

    Easy team collaboration.

    Supports multiple platforms.

    Cons:

    Limited advanced features.

    No social listening.

    Channel limits in free.

    Analytics basic.

    No ad management.
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